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It’s a Mad Mobile World
NewMediaMetrics co-founder Gary Reisman had an unusual start to his moderating duties at the Digital Hollywood Media Summit on March 8 in New York. Just as he introduced the panelists to a packed room...
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Is My TV Watching Me?
In this űber-connected world, technology’s conveniences lull many of us into a state of denial about its dangerous tradeoffs. This story from HD Guru stopped us in our tracks. The new 2012 Samsung...
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How Much Have We Really Changed?
In the weeks leading up to the season premier of AMC’s Mad Men, various business publications had a field day showcasing the sexist ads of earlier eras. As astonishing as some of them are, it’s...
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Did Tosca Lay an Egg?
Somewhere along the way, Easter, the holiest day in the Christian calendar, became a holiday associated with candy. We eat egg-shaped little chocolates wrapped in brightly colored tinfoil, chocolate...
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The Unbearable Timeliness of Movies
This is a tricky one for 20thCentury Fox. The studio has a big-budget summer movie on its hands that bears the unfortunate title, Neighborhood Watch. The teaser for this film couldn’t have come at a...
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Watching the Detectives
The First Amendment has been getting a workout in the era of social media. Politicians, athletes, celebrities, students, employers, prospective employers, educators, and law enforcement have all gotten...
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Pearls of Wisdom from the 4A’s PR Conference
Strong writing skills, strategic communications acumen, and being a good listener are some of the basic skills needed to be an effective and successful PR practitioner, according to our own Sam...
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Was this a #Twitterfail?
Twitter's full email will be on The Indy's website shortly. Meanwhile I'll be discussing this jolly jape on CNN in about 30 mins— Guy Adams (@guyadams) July 31, 2012...
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4A’s Celebrates ‘The Face of Talent’
The 4A’s last week completed the 39th year of its MAIP (Multicultural Advertising Intern Program) activities for 2012 with a “Face of Talent” luncheon that honored the 103 young people who completed...
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L.A. Shop mOcean Creates Campaign for Kids’ Tablet
Who better to advertise a tablet aimed at kids than kids themselves? A lot of people still don’t know that Nabi2 (made by Fuhu Inc.) is the leading tablet made especially for kids, but this...
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